Author: Brian Bettendorf

Brian Bettendorf was trained as an exercise physiologist and is now a managing partner in Drake Global Strategy, a consulting firm helping start-ups and established companies accelerate their growth. After nearly 20 years of training and coaching in a variety of settings, he obtained a graduate degree in management and now spends most of his time developing brand, marketing, product, and operational solutions for a broad range of companies, mostly in the sporting goods and health & wellness categories. He still presents at fitness conferences and finds himself regularly working to blend fitness/sport with business concepts.